Enhance the role of intellectual property for OCOP products

Intellectual property registration will enhance the value of trademarks and build brands of local specialty products in Quang Binh province.

Promote OCOP product brand

In the province’s OCOP Program for the period 2021-2025, Quang Binh province improves the effectiveness of consulting and guiding intellectual property protection capacity for groups and individuals in the province. Guide businesses to create and effectively exploit commercial instructions for their products and services; Support for registration of protection of potential geographical indications, especially for OCOP products.

Currently, the OCOP Program of Quang Binh province has certified many types of products belonging to different product groups, including the food group (74 products, including 4 4-star products: lingzhi mushroom tea). Tuan Linh, white mane fish, Thanh Binh soup spoon, Ngoc Bien traditional fish sauce), drinks (11 products, including 3 3-star products: Vo Xa wine, Xuan Hung myrtle wine, Hung Nhung myrtle wine ), herbs (8 products, including 3 3-star products: Loc Phuc citronella essential oil, Nhu Oanh citronella essential oil, Giao Vuong cajuput essential oil), handicrafts (11 products, including 1 4-star products: Quang Thuy wooden chopsticks), services (14 products). These OCOP products have been trademarked and introduced to the domestic consumer market and gradually affirmed the quality of the province’s agricultural products.

Trade promotion to promote Quang Binh’s OCOP products at international forums

In addition, every two years, the People’s Committee of Quang Binh province organizes a program to vote for typical rural industrial products at the provincial level to select excellent and outstanding products to support production development and trade promotion. commercial.

The program to vote for typical rural industrial products is one of the support solutions for rural industrial establishments to improve their production capacity and competitiveness, creating opportunities for exchange, learning and cooperation. cooperate to find new development directions, at the same time create jobs, increase income for workers, create unique products imbued with regional cultural identities, typical of the locality, contributing to building new rural areas, local socio-economic development.

Promote the role of intellectual property

Mr. Tran Quoc Viet – Deputy Director of the Department of Science and Technology of Quang Binh province said that the OCOP Program of Quang Binh province and the Provincial Typical Rural Industrial Products Voting Program when combined with ownership registration Intelligence will enhance the value of trademarks and build brands of local specialty products in Quang Binh province. Therefore, to further improve the quality of local products and promote the role of intellectual property in increasing product value to promote local socio-economic development, in the coming time it is necessary to implement There are many solutions.

According to the Quang Binh Rural Development Department, registering to protect intellectual property rights will help ensure that individuals and businesses can exploit sustainable and legal economic value from intellectual products. his wisdom.

Các đại biểu xem sản phẩm đũa gỗ Quảng Thuỷ — Delegates look at Quang Thuy wooden chopsticks products

At the same time, guide organizations and individuals to establish and protect industrial property rights, support businesses and production facilities in registering trademarks and integrating intellectual property activities. insight into the tasks and development plans of each locality, each industry, field and each product; raise community awareness in creating, protecting and exploiting intellectual property, increasing competitiveness and product value; In the immediate future, promote registration for protection of certification marks and collective marks for potential products, key products, local characteristics, products associated with the OCOP Program or geographical indication symbols. .

Mr. Le Thanh Trien – Quang Thuy Wooden Chopsticks Cooperative, Ba Don shared that the wooden chopsticks cooperative is in the process of filing intellectual property registration documents for its products. Because on the market there are also a number of other factories that imitate the designs of some products, making it difficult for consumers to choose, so once successfully registered, the product will be protected and avoid counterfeit goods. Samples of the unit’s products.

It is known that the Quang Binh Rural Development Department has also guided localities to register geographical indications and collective certification marks for local products. Continue to improve quality and efficiency in implementing the OCOP Program and building sustainable product brands and brands, in order to exploit the potential and strengths of the province’s products and goods.

At the same time, increase investment to support the creation, exploitation and development of intellectual property protection for key products, specific products with advantages, craft village products and OCOP products of the Company. province and enterprise products.

Thành Long